The Berkley Gulp Minnows have whipping action tails, that intrigues fish. These are have realistic scent to further entice the fish.Learn More
With its slight exaggeration of Rapala’s unique baitfish-in-distress behavior, the Jointed™ gets the undivided attention of otherwise uninterested gamefish. This articulated, or "broken back" lure can be fished like the Original Floater®, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.This lure is designed for depths of 4' - 6' Learn More
These fishing Swivels are a great tool for any angler. These swivels allow you to change lures or hook quickly without having to retie your line withe every lure causing extra line with changing out lures.Learn More
Consistently reach suspended fish at any depth with the CountDown® method. The controlled depth technique was introduced to the world with this lure, and to this day is the standard by which all others are measured. Whether the fish are suspending at certain depths near the weed tops or on bottom structure, the CountDown can get you to them consistently. The CD01 size is specifically designed for smaller fish, such as Trout and Panfish.This lure is designed for depths of 6' - 10' Learn More
This green fishing line is ideal for water types ranging from glacial and high run off river systems to all oceanic regions of the world. Green is also suited for fishing in clear lakes to lakes that have large algae blooms. Because green is similar to many bio organisms, it will "blend-in" to the background of the typical surroundings with which a fish is familiar.Learn More
When the Rapala® design team created the Shad Rap®, they had been searching for the best crankbait around - one that would closely resemble bait fish the world over, cast like a bullet, work at a variety of depths and embody the legendary Rapala action. That’s a tall order for one lure, but the Shad Rap has proven itself time and time again with confidence and ease. Now the Rapala Shad Rap is the benchmark by which all other lures are measured. Considered by many to be the best running hardbait, the Shad Rap is equally effective whether cast or trolled and is designed to be fished at ultra slow to super fast speeds without any negative effects.This lure is designed for depths of 4' - 9' Learn More
- Chemically Sharpened Hooks
- Great for Minnows, Dough Baits, Worms
- Use with a Snap Swivel to change hooks quickly
Every Zoom soft plastic bait is super-soft to the touch and salt-impregnated.Learn More
The R3 Transom mount is the ultimate in strength, rigidity and durability. The aluminum alloy construction and stainless steel hinge pins make it one of the most powerful and durable trolling motors available. A classic 5 speeds forward/2 speeds reverse controls and reversible motor head create a dependable yet versatile motor. Put the control at your fingertips with the R3's ergonomic extending handle and a durable multi-position angle adjustment aluminum mount.
The R3 transom mount features aluminum alloy construction with a rugged powder coat finish.
Control and mounting options:
- Hand controlled
- Bow mounted Hand controlled
- Transom mounted
- From 30 to 55 pounds of thrust with 12-volt power.
- 5 speeds forward and 2 reverse
- Reversible motor head for bow or transom mount operation
- Quiet, smooth operation lets you get closer to the fish.
- Ergonomic, extending handle puts control at your fingertips
- Taper-Lock Mount with 7-point adjustment
- Aluminum shaft provides strength and durability
- Solid aluminum and steel lower unit with powder coat finish
- Stainless steel propeller shaft
- Powerful lower unit runs cooler and lasts longer
- One-touch, rapid slide-depth adjustment collar
A proven leader for more than two-and-a-half decades, the Original Culprit Worm has outperformed all others-continuing a tradition of catching more and bigger bass. Its "kicking" tail and unique color selections gives anglers the extra edge.Learn More